@B2Community tweets related to: Storytelling, Marketing, Touch

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Popular Today in Business: Thinking of all the individual moving parts, that marketing departments are responsible for, as a whole is not intuitive. As marketers we use words like touch points without really grasping the journey that the customer will go through. There are several reasons for this.
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Weaving Storytelling Effectively Into All Marketing Touch Points http://t.co/RrWlGAVOfr

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