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Interested in measuring customer happiness to reduce churn? Look at the business outcomes your product is generating:
There is a new blog post on For Entrepreneurs - Manage Customer Success to Reduce Churn
Creating an Ideal Customer Profile is important to maximizing your sales and marketing efforts.
RT @dharmesh: Solve the problem the customer has, not the problem you hope they have.
Rethinking the Customer Journey in a Social World - Forbes
Delighting Customers: A New Definition for Inbound Marketing | Business 2 Community
Great marketing idea from ZenDesk: New Satisfaction Index Reveals Most Satisfied Customers in the World --
Understanding the Customer Buying Cycle and Triggers | My latest blog post on For Entrepreneurs |
When Selling is the worst way to win customers | | My latest blog post.
'Customer success' VP role: To reduce SaaS churn | Software, Interrupted - CNET News
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