@DebbieLaskeyMBA tweets related to: Influencer Outreach, Advocacy, Infographic, Brand

Jay Baer is one of the leading social marketing speakers and authors that I pay attention to. He recently penned a fantastic blog post and infographic that provides a great comparison of influencers versus brand advocates. Influencer outreach is a key element of many social media and modern public relations programs. But they often prove ineffective at driving behavior beyond social chatter.
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Influencer Outreach Vs. #Brand Advocacy - Interesting Infographic. http://t.co/TStp20U0lz via @douglaskarr

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