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“ICYMI: Go inside the launch of @TacoBell's new mobile ordering & payment app (via @FastCompany) #onlyintheapp”

Taco Bell hasn't abandoned Twitter. It's just launching a new app.

Taco Bell hasn't abandoned Twitter. It's just launching a new app.

The new way to @TacoBell is #onlyintheapp: details on the new app & social media blackout here (via @mashable)

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