Mpomma Tweets by @Digitas

“RT @RhiannonClifton: CMOs are now partnering with CTOs and opening up larger opportunities. @cephilpott in 'The New Consumer Journey' at #MPOMMA

“RT @sarahRhughes: Customer journey vs. immediate need-state: @digitas is finding their best successes focusing on the latter w/ clients like @delta #MPOMMA

Twitter / Digitas: That's a wrap! Thank you ...

Twitter / Digitas: That's a wrap! Thank you ...

That's a wrap! Thank you @DaveMarsey, @kcraigwell, @bradjwalters, and @markdubya for a great panel #mpomma #sxsw

“The impact of Instagram: the imagery that GE has put on Instagram is now influencing the brand imagery overall - @kcraigwell #mpomma #sxsw”

“For ANY content that you post, you have to ask yourself: is this likeable, shareable, retweetable? - @markdubya, USA Today #mpomma #sxsw”

“Starting now: @davemarsey leads the Vine vs. Instagram panel at #mpomma, with @kcraigwell, @markdubya, and @bradjwalters #sxswi”

“2 aspects of wearables that are unresolved: privacy and security. Cultural factors & mannerisms are key there - @shivsingh #mpomma #dobrands”

“Right now wearables are isolated devices. In the future, integration will let people tailor their experiences - @ze_bach #mpomma #dobrands”

“Wearables help us drive and deliver on the ambition to get people more active; to get a healthier lifestyle - @ze_bach #mpomma #dobrands”

“The PGA put Google Glass on one of their players - connecting fans to the sport by showing it through the eyes of the athlete #mpomma #sxswi”

“Now: we're at @MediaPost's #sxswi session, "Do Brands Fit In With Wearable Computing?" #mpomma #dobrands”

“RT @JillToscano: #mpomma Wade Rifkin @digitas- programmatic requires tight triumvirate of marketer, trading desk and agency team”

MediaPost - OMMA DDM: Data-Driven Marketing

MediaPost - OMMA DDM: Data-Driven Marketing

Today: @dcarrel leads a panel on the new data supply chain w/ @akIntelligence, @adaml, & more - watch it live #mpomma

“Think about mobile's role in the larger digital approach, instead of siloing it out - @rgriffin #mpomma

“GRP is a volume metric, not qualitative. We plan based on volume, but we measure outcomes - @shlaq #mpomma

“To GRP or not to GRP? Get insights on online video metrics this morning with @shlaq, @jchasin, & more at #mpomma

“Your social intelligence strategy should juxtapose what you hear in social listening w/ what's going on in the real world - @bethlet #mpomma

“Is social intelligence the new business intelligence? Find out at #mpomma w/ @bethlet, @tracx, @semones & more #iwny”

“RT @paulchu_tech: #mpomma Great FBX panel. Word on mobile is "pineapple"! 60% of biddable inventory is from FBX. Wow.”

“.@Facebook Exchange provides lower CPM's, better ROI's with FB being the world's first party data provider. - Tuchtenhagen: #MPOMMA

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