A D&B company that provides insight and actionable information about companies, industries and key decision makers. Twitter chats by Shelly Lucas (@pisarose).
http://www.hoovers.comAustin, TX
Salespeople love to complain that all the customer cares about is the price. When we don't get a deal, we're quick to point to our higher price as a major cause of defeat. My friend Anthony Iannarino has written extensively on the topic of price, and he points out that this excuse is usually a lie we tell ourselves.