@jimconnolly tweets related to: Tribe, Writing, Drive, Content Marketing

Many people who write blogs, newsletters, email marketing, etc, think they are growing a tribe or community, when in fact, they are doing the opposite. Allow me to explain. Content marketing... and buckets The problem with trying to fill a bucket, which has a big hole in the bottom, is that the water flows out just as fast as it flows in.
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Are you building a tribe or writing drive-by content? http://t.co/YsPye7wyTZ

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