@JoyAndLife tweets related to: How To, Case Study, Firms, Costs, Innovation

In 2011, Cypress Semiconductor was doing well. Their 2010 revenues had grown 32 percent to $884 million, and coupled with diligent cost reduction efforts, their profits before taxes were up nearly 23 percent. In the preceding two years Cypress had eliminated its debt and built up a large cash position.
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RT @ladyxtel: How to compete with larger firms by driving out costs & stimulating innovation. Case study abstract: http://t.co/J15sZDmfSL @StanfordBiz

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