Preheader Tweets by @LorenMcDonald

“RT @AlyssaJenS: iPhone Inbox: From Name shows ~25 characters; Subject Line shows ~35 characters; Preheader shows ~85 characters #spopwebinar”

“RT @bsisolak: On SL/preheader lengths - try to consider vertical and horizontal - some words become inappropriate if they get truncated. #spopwebinar”

“RT @marikoitto: Preheader text is the hook to convince customers to open. It should work WITH the subject line, not repeat it. #spopwebinar”

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