Loren McDonald
Tweet on email marketing, social media, mocial, wine, alt rock, fatherhood; VP/evangelist for @Silverpop
http://www.silverpop.com/blogs/email-marketing/author/lmcdonald
Danville, CA
Preheader Tweets by @LorenMcDonald
“RT @AlyssaJenS: iPhone Inbox: From Name shows ~25 characters; Subject Line shows ~35 characters; Preheader shows ~85 characters #spopwebinar”
“RT @bsisolak: On SL/preheader lengths - try to consider vertical and horizontal - some words become inappropriate if they get truncated. #spopwebinar”
“RT @marikoitto: Preheader text is the hook to convince customers to open. It should work WITH the subject line, not repeat it. #spopwebinar”
