@MariSmith tweets related to: Audience, Facebook, Product

One of the most powerful advertising vehicles available on Facebook will probably turn out to be its still little-known Custom Audiences tool. Introduced in August last year, Custom Audiences enables Facebook marketers to target their existing users based on Facebook ID, phone number or email address.
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Custom Audiences May Be Facebook's Most Compelling Ad Product http://t.co/IF4qM8fy via @marketingland [Good!]

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