@MariSmith tweets related to: Social Media, Social Media Content, Twitter, Ratings, Brands

Published on ​Social TV​ - the act of social networking while watching television - ​has become standard practice for today's active Twitter users. It's no longer a trend - more than 80 percent of American television viewers now access second-screen content during a program.
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Twitter Drives TV Ratings, and Brands With Social Media Content Can Benefit http://t.co/tW5lN73qx6 via @brafton [Excellent!]

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