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RT @Sunrun: But to govt and regulators, we can often stand together #solarchat
RT @risleyranch: A7: No. Different prospects, different benefits, different messages. Work bottom up, not top down, IMO. #solarchat
RT @EcoOutfitters: A7 A unified message would eliminate much existing market confusion #SolarChatsolarchat
A7 Single message is tricky and nearly impossible to make happen. Focus on key benefits for customers and your biz #solarchat
A6 Don't tell the same stories everywhere and make sure they are not always about you. Focus on customers #solarchat
RT @SolarIndustry: A6 Images are important to create memorable content. Especially company pics rather than stock photos. #solarchat
RT @CarlSiegrist: A6 Need to know targeted consumer psychographics in order to grab their attention & turn them on. #SolarChat #solarchat
RT @bradmarley: A6: Give advice on a particular issue, address pain point in your industry, reply to media coverage.#solarchat
RT @ZepSolar: A6 Keep content concise, informative and entertaining. solarchat
A5 Integrate with cust svc & sales team and they'll help u address what customers want to know in your content efforts #solarchat
RT @SolarRosana: Q6 find out what people's questions and concerns are and blog about those. #SolarChat #solarchat
A5 You don't launch a blog and get instant readers. You have to work to build a network, provide value, make friends. #solarchat
RT @AllanaSF: A5 Keep it really easy to consume on the go as we become more and more dependant on mobile #solarchat <so true!
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