@TheNextWeb tweets related to: Cross-platform, Twitter, Nielsen, Brand, Survey

Twitter has today announced that its Nielsen Brand Effect survey tool is available to all of its advertisers in the United States, United Kingdom and Japan. The tool, which presents surveys to Twitter users in a format native to their platform, is designed to demonstrate the effectiveness and utility of its Promoted Tweets platform.
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Twitter opens up cross-platform Nielsen Brand Effect survey tool to all advertisers in US, UK and Japan http://t.co/1zdM1hs9Td by @panzer

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