@TheNextWeb tweets related to: Sina Weibo, Messaging App, Tests, Platform, Brands

Executives at Chinese Web firm Sina have long acknowledged that the growth of Tencent-made WeChat affects the amount of time users spend on its Weibo microblog service, and now it appears to be testing a feature to rival WeChat for the attention of brands.
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Sina Weibo tests 'public platform' for brands to rival top messaging app WeChat http://t.co/gkyMiwpmp8 by @jonrussell

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