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Reveal price on your B2B website to earn people's trust. Not showing pricing works against customer needs #usability
"Customers spend most time NOT on our website. Brands need to let go of narcissism & recognize multi-touchpoints"
RT @PhilipOgola "The role of a salesperson is to personalize the marketing down to the customer level. That is what converts leads"
RT @GillianShimizu: It's not about the customers who buys the most, it's about the customers that sells the most. #inbound13
"The value of data is ZERO unless it predicts customer behavior" #opsummit #webanalytics
The marketer does not "drive traffic". The marketer attracts people. Customers are not "targets". They are people. #OpSummit
10 Ways to Convert More Customers Using Psychology [INFOGRAPHIC]
Where there is friction there is opportunity. Either you solve it for your customers today or a competitor will do it tomorrow
"A/B Testing is about letting the customer do the talking, without actually talking"
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