@david_smet tweets related to: Sales, B2b Content Marketing, Content Marketing

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By Manya Chylinski published February 10, 2013 A recent study really got me thinking about the role of the sales team in the B2B content marketing process, and vice-versa. The ITSMA 2012 How Buyers Consume Information study asked an interesting question: " At what stage in the buying process do you find it most useful to engage with sales reps?"
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How Your B2B Content Marketing and Sales Can Work Hand-in-Hand http://t.co/F2ARYBGI #contentmarketing

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