@david_smet tweets related to: Phone, Web Analytics, Website, Conversion Rate

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I am sorry to break this news to you but chances are that your conversion numbers are all messed up. Let me demonstrate it with an example. Let's take a simple conversion process, see the figure below.
David Smet Twitter

If you've got a phone number on your website, most likely your Conversion Rate is wrong http://t.co/e97qmjplte #webanalytics

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