@david_smet tweets related to: Marketing, Eyes, Digital Marketing, Arrow, Bull

for ClickZ The emergence of social media and the steady decline of mass media are the two biggest marketing stories of the decade. Both print circulation and TV viewership have been falling consistently since the turn of the century; TV viewership, for instance, is down almost 50% since 2002.
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"Conventional marketing is like trying to hit a thousand bull's-eyes with one arrow" http://t.co/OkdskF6F2n #digitalmarketing

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