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American Express, which is better known for its briefcase-toting corporate users, is unveiling a new business today that addresses a much wider market while also competing head-on with PayPal and other emerging payment platforms. The service, called Serve, will let consumers make purchases, take cash withdrawals from ATMs and make person-to-person payments from their computer or their phone.
Dana Stalder Twitter

Unclear to me where Amex is headed with "Serve". Certainly won't have impact on PayPal & P2P is not place to compete: http://j.mp/i7xaGn

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