@dgupta5150 tweets related to: Demand Gen, How To, Measure, Roi, Marketing

Measuring the contribution that a given marketing program has on revenue and profits is the holy grail of marketing measurement. As a result, perhaps the most common question marketers ask is, " did this program (this tradeshow, this email blast...) deliver a return on our investment (ROI) ?"
Deepak Gupta Twitter

Demand Gen How to Measure the ROI of Your Marketing Programs: by Jon Miller (@jonmiller)Measuring the contribu... http://t.co/9Ye9je5Qk0

Deepak Gupta Twitter

See what's Trending Now for @dgupta5150

See All Trending »
Deepak Gupta

Follow @dgupta5150 on Twitter