@joewaters tweets related to: Cause Marketing, Marketing 101, How To, Partner, Profits

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Cause marketing is something your organization should know more about, if you're not already involved. Consider the headline-grabbing Red/Gap and Susan G. Komen/Pink everything partnerships! But cause marketing can take many other shapes as well, including going local to partner with small businesses in your community (which works especially well for organizations that serve a specific region, town or neighborhood).
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RT @LACharityEvents: Cause Marketing 101: How to Partner With For-Profits for Mutual Gain... http://t.co/LoSXZsd1

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