@joewaters tweets related to: Cause Marketing, Marketing Strategy, Advantages, Marketing

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Though not all companies take the charitable route, a cause marketing strategy has favored many brands, and has the potential to improve the reputation of your brand. These campaigns can be quite expensive, however, so what are the advantages of adopting this strategy? Consumer perception. This is perhaps the most apparent advantage of cause marketing.
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RT @ForMomentum: RT @tweetcmf: RT @Trend_Reports: 3 key advantages of a cause marketing strategy: http://t.co/OAffnRyi0m #marketing

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Joe Waters

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