@joewaters tweets related to: Principle, Brand, Meaning, Ambassadors, Edelman

This post marks the third in this year's series of spotlights on key take-aways from our book, Breakthrough Nonprofit Branding (BNB). Click here to view the previous post, and read on to learn about employing your brand meaning to rally internal ambassadors. Motivated, loyal and creative employees, volunteers, and boards drive nonprofit organizations.
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RT @kdarigan: Principle Three: Using your brand meaning to rally internal ambassadors - Edelman Good Purpose http://t.co/6L9KTiju0c

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