@joewaters tweets related to: Cause Marketing, Techniques

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In music, some people prefer the classics, so people prefer pop. One preference is not right or wrong, but it's a fact that classic music never gets old while pop music comes and goes with the seasons. The cause marketing industry is no different.
Joe Waters Twitter

RT @nichevertising: We love how @officialacmoore is using two classic cause marketing techniques to help @Easter_Seals http://t.co/cRKyKzXQO9

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