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I agree with @jaybaer opinion of the Real Time ads from the Oscars last night
Which brands are doing "real time marketing" please leave comment here, I'll try to create a master list #oscarRTM
Nice job. @jcpenney is doing it right. Story telling content, real time content and humor with dyson tweet. #oscarrtm
Ok that's interesting. @specialkUS does real time marketing, without a TV spot, see here #oscarRTM
See @StellaArtois got the Photoshop Template thing down pat. Is this real time marketing? Will they make 24 gifs for each award? #oscarRTM
Brands are doing Real Time Marketing (aka Photoshop text changes on template in PSD save as GIF) see #oscarsRTM
Want to discuss the Ads for the Oscars tonight? Chime in at #OscarRTM (Oscars Real Time Marketing) started by @armano. cc @ErikBoles
The Real Time Marketing is starting now, see JC Penny HT @smaxson #OscarRTM
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