Lee Odden

More good stuff from @Ayaan_Mohamud: Google Knowledge Graph: How It Works And Its Impact on #SEO

Future of SEO: Investment, Innovation & Integration (#SEW) by @andybetts1

Live blog of my preso on SEO, social and optimizing for the sales cycle: by @janetdmiller #mus2012

"Links belong in the GA social not SEO reports because we see links as a social activity" @AdamSinger #mus12

Nice interview with SEO Diva @lookadoo on Re-branding and SEO+ by @ljcrest

What's worse than bad social & SEO advice? Failure to implement the good. Unfortunately, both are common.

@judymartin8 You too Judy, thanks for good questions :) #blogchat

@MackCollier Ha, thanks for having me. Reminds me to add more specific blog SEO & Social posts to our editorial calendar :) #blogchat

@executiveoasis I don't think it's blogs - just more competition overall. Also, more emphasis on social signals vs. just links. #blogchat

@cayliebbbl I may just stay up so I sleep on the plane back home :) Thanks for participating in #blogchat

@CaylieBBBL Modular content is where you start with a concept, then plan an editorial calendar around it. Diff formats, sub topics #blogchat

@judymartin8 Post title is the area where I tend to make most changes SEO-wise. It's the most important place for SE's & shares #blogchat

More good stuff from @Ayaan_Mohamud: Google Knowledge Graph: How It Works And Its Impact on #SEO

Google bans an agency for buying links (not the client) reports @rustybrick #badseo

Test your mobile site or get one free from Google's via @AdamSinger #mus12

Analytics framework: Biz objective, conversions, values, customer segments @adamsinger of Google #mus12

If you have to update your entire SEO strategy because of a Google update, maybe you have too many eggs in one basket.

Online Marketing News: Facebook IPO: Worth $140 Billion, Google Penguin & Panda Party Crash, G+ Ghost Town

I'll have a few copies of #OptimizeBook to give away in the next session at #mus12 Grand Ballroom B. See you there!

I'm sensing a trend. RT @Generodeus @MikeForgie I'm reading #OptimizeBook right now

Hey @BN time to re-order some #OptimizeBook :)

Hey Minnesota friends, am thinking of doing an #OptimizeBook event on integrated Social SEO & Content. Interested?

Look who's talking! The newest #OptimizeBook Pulse is out:

How to ‘Optimize' SEO, Social & Content Marketing for Small Business (Entrepreneur Addiction) #OptimizeBook

RT @jasonkeath: 70+ Social Media and Advertising events from @Mashable

Destroying 7 Myths About B2B Social Media Marketing @jaybaer at #mus12

My new @ClickZ column: Small Business & Social Media - Don't Be Late to the Party

Social-Media Ad Spending to Jump to $9.8 Billion in 2016

Re: free webinar on social media optimization, check this out from OMI @cm_socialmedia: @Steveology @mfalso02

"Social Media is horribly underfunded at large retailers" Confessions of a Social Media Manager @digiday RT @marc_meyer

Analytics framework: Biz objective, conversions, values, customer segments @adamsinger of Google #mus12

There are about 1800 @Marketo customers and the #mus12 event has 1400 attendees. Impressive! (client)

Using content marketing to turn leads into loyal customers

Smarter targeting of customer interests with content, social engagement & proactive optimization = WIN @WSJ

@MackCollier Best practices blog content SEO is audience-centric. Optimize for customers, experience & outcomes. Need to say that. #blogchat

Looking forward to day 2 of #fusionmex. I'll be giving a quick workshop on "Customer-Centric Content Marketing & Optimization Strategy"