@level343 tweets related to: Pr Agency, Bloggers, Outreach, Mistakes

There are many best practices associated with blogger outreach. But perhaps the number one rule is "know your audience." "Know your audience" covers a lot of ground. It means addressing bloggers by name in written correspondence. It means understanding the kinds of stories they cover and don't cover.
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3 blogger outreach mistakes your PR agency is making http://t.co/YXkoGREp via @shelleypringle

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