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A10: I've seen influencers be dishonest about their experiences, ruins their rep & costs the brand trust #CMWorld
RT @devonna_j: A8. Both our #ContentMarketing strategy & internal Social Ambassador Program contribute to engaging w/ influencers #cmworld
RT @amandamaks: A7: Organize an event to get influencers all in one room and like others have said, pick their brains to the extreme #CMWorld
A7: you shouldn't use your influencers, EVER but give them ways to help, explain what you are doing! People want to help #CMWorld
RT @amandamaks A1 Influencers come in a lot of shapes & sizes too. Could be customers, industry experts, consultants, bloggers, etc #cmworld
RT @businessgp: #CMWorld Should never forget that influencers are both ON & OFF line. Don't overlook that. ~Exactly!!
RT @Brewbom: the secret about influencers is that often they themselves may not think they are influential. #cmworld
A2: Decide what you want to accomplish, what are your goals, then identify influencers (they aren't alwys who you think) #CMWorld
Yup, getting myself ready for the influencer discussion with @amandamaks #cmworld
RT @t_quizz: Ambassadors, superfans, advocates, influencers...whatever you may call them, engage them! #bisummit
Influencer is a person that can create, inspire or lead an action. in other words, get others to do something #daychat
A2: Changing the way I defined, looked for and found influencers ;-) #SMmeasure
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