@mathewi tweets related to: Industry Report, Doctor, Newspapers, Publishers

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It's incredibly sobering to remember that three of 10 readers have abandoned news outlets. That's a reflection both of those newsroom reductions, which have removed three of 10 journalists, and how newspapers still spend way too much money in ways that don't improve the product. Newspapers spend 10-20% of their overall budgets on content creation.
Mathew Ingram Twitter

Ken Doctor on the newspaper industry report: "Been Down So Long Looks Like Up to Publishers" http://t.co/BYq0pfSMbx via @sharethis

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