Chief Listening Officer at Influence Agents. Speaker, Author, Snowboarder, Husband & Proud Dad. These tweets are my tweets!
http://t.co/APIaKyIWLondon, UK
I've been thinking and writing a lot about the evolving role of content in the marketing world - from the challenges of the "physics" of social media marketing, to Coke's bold vision for a content-based marketing strategy. My friend Mitch Joel has also been pondering this topic.