@MittRomney tweets related to: Jcpenney, Chief, Coke, Veteran, Jcp

Wendy Hirdler / YouTube The man in charge of finding a new ad agency for JCPenney is Sergio Zyman, we noted two days ago. Zyman is a longtime marketing consultant, but he remains most famous for being the executive who helmed Coca-Cola's replacement of its top brand with New Coke in the 1980s.
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JCPenney's New Ad Chief, A Coke Veteran, Admitted New Coke Was Based On 'A Lie' $JCP by @Jim_Edwards http://t.co/u3nacBqGV1

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