@piplzchoice tweets related to: Customer Experience, The Roots, Empathy, Products, Analytics

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Great products come from a deep understanding of customers' needs and wants. Such understanding is best formed by observation of customers using a product. Hence, the proverbial chicken/egg situation - a product that has not yet been developed cannot be observed.
Gregory Yankelovich Twitter

Just published-Empathy & customer experience are the roots of all great products | Amplified Analytics Blog http://blog.amplifiedanalytics.com/2013/12/the-root-of-all-great-products/ #custexp #npd

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Gregory Yankelovich

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